Individualized Addiction Treatment – Josh Hall

Josh Hall, the Director of Marketing for Brighton Recovery Center, speaks about Brighton’s approach to addiction recovery with individualized treatment. Addiction treatment needs an individualized approach because we treat individuals. A patient who is 19-years old without a lot of life experience is going to require a different addiction treatment plan than someone much older, even though they may both struggle with the same types of substance abuse. Every therapist at Brighton Recovery Center realizes this and incorporates the concept into each patient’s addiction treatment. Brighton is willing to accommodate whatever needs the individual has, as long as it’s inline with their recovery. This is something many addiction treatment centers won’t do, because they take a cookie-cutter approach to recovery, and operate under a one-size-fits-all mentality. We take the time to get to know the family of the patient, the situation, and provide the most effective individualized addiction treatment plan that the patient needs in order to recover.

Current hurdles to providing individualized addiction treatment:

According to the Centers for Disease Control, an estimated 142 Americans die every single day from drug overdose. These people need saved, and it has to happen on an individual basis. As of now, there just is no other way to do it. Some may argue a broader approach by doing things like reducing access to opioids. Though this could help some, the problem is actually more complex. As access is limited, people are increasingly turning to street opioids, heroin, fentanyl, cocaine, a mixture of each, or other dangerous and illegal drugs. The real problem is that despite all our efforts, only 10 percent of the almost 21 million Americans addicted to drugs receive any level of treatment. Lack of access to health care and the fear of stigma contribute to this epidemic.

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